WAW Credit Union will move its Lavington branch into the new $10 million Northpoint Tower development in Griffith Road.
The shift from Centro Lavington, on a date still to be confirmed, follows discussions with Northpoint developer Zauner Constructions.
It comes just months after WAW relocated its Centro Albury branch to the former Angus & Robertson bookstore site on the corner of Dean and Olive streets.
WAW said its new outlet would be on the ground floor of Northpoint, next to the new Lavington Library.
WAW deputy chief executive Michael Mack said the decision was part of an ongoing review of retail operations and services.
“While the role of the service centres is changing, they still provide a very important channel for our customers to communicate and engage with WAW, not to mention providing us with a great opportunity to increase awareness of our brand in local communities,” Mr Mack said.
WAW board chairman Rick Woods said the move reflected the credit union’s confidence in its business model and the Border economy after years of solid growth and support from the community.
“We are pleased to be able to continue to invest in our network of service centres so our customers have access to modern new facilities that cater to their needs,” he said.
Mr Woods said recent service centre developments, including those in central Albury, had been strategic in nature, especially for Lavington given the “connectivity” plans expressed in Albury Council’s town planning.
“We look forward to continuing to offer an extremely competitive and relevant banking alternative to the major banks,” he said.
Attributes of the Northpoint site that attracted WAW included the convenient access to other businesses through 150 parking spaces, along with cafes and outside, park-style seating.
WAW’s 13 branches span the region from Wangaratta in the south-west to Corryong in the north-east and include sites in Wodonga, Myrtleford and Beechworth.