BORDER residents in need will start the day right with almost 3.5 million serves of cereal donated to Foodbank by Uncle Tobys.
The Wahgunyah manufacturer announced yesterday it would supply an extra 9600 packets of Vita Brits every month, bringing the factory’s total donation to more than 20 million bowls of cereal in the past five years.
Each year, the factory donates a full day’s production of oats from the Wahgunyah site.
Foodbank chief executive John Webster said the donation built on Uncle Tobys existing support of Foodbank.
“Breakfast is the most important meal of the day and it’s important that everyone gets the opportunity to start the day right,” he said.
“The donation is vital for many families struggling to put food on the table.
“A recent survey revealed 90 per cent of welfare agencies don’t have enough food and a lot of those accessing these agencies are working people who just can’t make ends meet.”
The oats and Vita Brits will be distributed to more than 2500 charities and community groups which provide home hampers and emergency relief packages, as well as meals in hostels, shelters, drop-in centres and schools.
The cereal will be distributed across all states, with UnitingCare in Wodonga and Westside Community Centre in Albury getting a share.
Uncle Tobys site manager David Flanagan said the company valued the partnership.
“We’re really happy to be able to assist Foodbank in this way and ensure people who are struggling, at the very least, have access to a sustainable breakfast.”
SBA Transport, Francis Transport, CBH and Croker Grain, Amcor Cartonboard and Amcor Fibre all contributed to the donation.