Pack your bags, Queensland campaign combats the Ita effect

Updated April 15 2014 - 3:08pm, first published 2:00pm
Queensland Tourism Minister Jann Stuckey, Queensland Tourism Industry Council chief executive Daniel Gschwind and Tourism and Events Queensland chief exectutive Leanne Coddington at the launch of the 'Pack your bags, Queensland' campaign Photo: Cameron Atfield
Queensland Tourism Minister Jann Stuckey, Queensland Tourism Industry Council chief executive Daniel Gschwind and Tourism and Events Queensland chief exectutive Leanne Coddington at the launch of the 'Pack your bags, Queensland' campaign Photo: Cameron Atfield

The Queensland government has launched a new campaign to encourage tourists back into the state, following a wave of publicity dominated by tropical cyclone Ita.

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