Ales on the Ovens has proven to be a step away from a typical craft beer festival.
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Organiser Annalee Nolan said the second installment of the Wangaratta event received great feedback from beer lovers and parents alike.
“It had a really fresh, unique family feel to it which is exactly what we set out to achieve,” she said.
“The feedback was amazing, the dance floor was full of kids and the parents just felt like they could really relax and it was a safe environment, so everyone enjoyed it.”
More than 1000 people enjoyed the talents of 14 brewers and musicians, including Liv Cartledge, Shaun Kirk and the Velvet Arches.
Ms Nolan said she wanted the event, held this year at Apex Park, to expand.
“Now we have that template right and have support we’ll look to get sponsors involved to make sure we can grow it and keep i sustainable,” she said.
“Once our crowd numbers grow, we can add more brewers to the mix and include a headline act.”