All the action of professional bull riding will take over Wodonga's Gateway Lakes with a new purpose-built mobile stadium promising to bring fans closer to the action.
The November 2 event is one of seven Victorian stops on the 2019 Monster Energy Professional Bull Riders Australia tour with riders vying for more than $500,000 in prize money.
PBR Australia general manager Glen Young said the Wodonga event came off the back of "significant fan requests" for a PBR event in the area.
"Not only are we delivering that but we're also giving locals the opportunity to have a hero experience of the toughest sport on dirt in our brand new stadium," he said.
The stadium has a capacity of 4500 people, which includes 24 arena-side corporate boxes.
"The new stadium will allow us to revolutionise this extreme sport into a touring outback spectacular, with a full theatrical production offering an action-packed night of pro bull riding, combined with a social after party event featuring live entertainment and mechanical bucking bull for the punters," Mr Young said.
"In addition to this we will also be broadcasting the event live to the world on the new western culture digital broadcast platform 'RidePass'.
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"These won't be one-off tour stops; we are making a long-term commitment to deliver high caliber events that will also have a positive impact on the local economies of each region we're touring to.
"On average, close to half of the attendees at these events will come from areas up to 2400km away, and most of our fans will attend more than one event each year."
Mr Young said there is much more to PBR than just bull riding.
"We will not only deliver the best match-ups between cowboy and bull athletes, but we will also offer up great live music and entertainment," he said.
Tickets are on sale now starting from $50 at pbrawod.oztix.com.au
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