Brandi Lee has designs on bridging the city-country divide when it comes to cutting edge fashion.
The stylist and make-up artist's passion for fashion has inspired her to bring designer gowns to the Border without the expensive price tags.
On Friday night she launched her designer hire business, Rock My Frock by Brandi Lee, during a glitzy function at Albury's Public House.
Lee has gained her experience from the runways of Melbourne, working with designers on fashion shows and using those connections to source a stunning offering in her home town.
The Brandi Lee social media branding has already sent fashion-conscious Border women into a twirl and her aim is to link with local businesses and events to lift the fashion profile of the region.
Working online and from a studio, Rock My Frock will cater to all sizes and include millinery and statement pieces with Lee offering styling advice to help women "complete their look".
"I want to bring the best of fashion to the Border.
"This season's launch brings fashion at its best, bright bold colours and fun-filled events."
For more information or to check out Rock My Frock on Facebook.