It was left to other people to conduct CPR during the hour wait in what deputy mayor Sophie Price said was "a very distressing situation".

She said the family did not want to be identified, but it was important to raise the issue at this week's council meeting and to continue advocating on behalf of this family and the whole shire.

"It just highlights again unfortunately the worst-case scenario in relation to these really poor response times," Cr Price said.

An Ambulance Victoria spokeswoman said the organisation was looking into details of the call so it could investigate.

"It matters deeply to us whenever we fail to meet community expectations," she said.

"We want to understand what happened when we were called to care for this patient."

Indigo Council revealed back in May that only 24.5 per cent of code one incidents in Indigo Shire were responded to in under 15 minutes, alarmingly lower than the Victorian average of 84.2 per cent.

"Part of the response when we've previously raised the issue, when previous mayor (Bernard) Gaffney raised the issue, was that Indigo Shire has difficult terrain to reach some of the areas within the required time," Cr Price said.

"This person has bitumen to their front gate so they were in flat country - that excuse just does not carry here."

Cr Gaffney said the council had not heard back from Health and Ambulance Services Minister Jenny Mikakos after their meeting earlier this year.

"It's very sad to realise that it may be the response times that caused this person to die," he said.

Mayor Jenny O'Connor said this latest death was "so utterly unacceptable" and would be heartbreaking for the family.

"We will do everything we can to make sure this never happens to another person in our community," she said.

IN OTHER NEWS:

"My own son eight years ago now waited four hours for an ambulance when he had an acute attack of meningitis and the ambulance just couldn't find the doctor's surgery in Beechworth, so I don't accept the excuse that the terrain is difficult.

"I think we are not getting the services that we require here.

"All Victorians are equal and we're not being treated equally."

Northern Victorian MP Tania Maxwell will ask for answers when she meets with Ms Mikakos on Thursday, saying it was disappointing there had been no further information since she joined Cr Gaffney to raise the ambulance issue.

"I am very alarmed about a specific case raised at the Indigo Shire council meeting this week relating to ambulance response times and firstly wish to convey my thoughts and send my condolences to the families affected," she said.

"I am meeting with the Minister for Health (on Thursday) regarding a number of matters, response times in Indigo Shire being one of them.

"In advance of this meeting I have advised her office of this distressing case and will be requesting information on what investigation is being undertaken in response."

"It continues to be clear that current resourcing cannot meet the need for ambulance services in the Indigo Shire and I will continue to advocate for an appropriate and adequate response."