Wodonga business That Little Place is now selling homemade face masks.
Shop owner Jedda Hindmarsh received the first batch today to her store off High Street, with many of the colourful designs flying out the door.
It follows the Victorian government's advice for regional residents to wear face masks, while it's now compulsory in lockdown areas due to the rapid spread of COVID-19.
The reusable masks come in plain and patterned designs in different sizes.
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Mrs Hindmarsh said border residents of all ages had already purchased theirs.
"They're selling like hotcakes," she said.
"I started receiving so many phone calls and messages requesting them.
"I'll just keep getting my ladies to keep making them as long as they're needed."
The store is also offering free mask helpers to any emergency service and health workers.
The specially made bands are designed to take the strain off of ears when wearing face masks for long periods of time.