National Union of Workers organiser Neil Smith said the tally was based on 30 roles made redundant around last Christmas and up to 32 more ending with Vita Brits production ceasing at the plant.

Uncle Tobys' owner Swiss firm Nestle announced last week that the cereal would no longer be made on the Border with voluntary redundancies being taken up to March next year.

Mr Smith said the job losses were a "kick in the guts" and unnecessary, arguing the 12-worker Vita Brits production line was profitable.

"It does make money and can make money, it's just what's enough?" Mr Smith said.

"They should have delayed the decision, it's just corporate greed.

"The union has been bending over backwards with the company to make the lines efficient and to maintain the workforce."

Mr Smith said worker numbers at the factory had gone from 615 in August 2010 to 337 in August last year and there would be 250 full-time after the latest job chopping.

In responding to Mr Smith, Nestle head of corporate and external relations Margaret Stuart could not rule out further positions going.

"We have been consistently transparent with the union and employees about restructuring plans at the site as the business changes," Ms Stuart said.

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"While we have no specific plans, we will continue to adapt our business to ensure a strong future.

"This includes investing to build capacity and capability in the factory, such as our current $12 million investment in our ready-to-eat cereals."

Ms Stuart said producing Vita Brits at Wahgunyah was loss making.

"Despite the solid core of people who enjoy Vita Brits, it's been widely known through the factory for some time that Vita Brits is unprofitable," she said.

"While we have taken many actions to try to address this, they have not been successful.

"Returning Vita Brits to profitability will strengthen the breakfast cereals business as a whole."

Vita Brits will now be made elsewhere with Weeties and other cereal continuing to be produced on the Border.

Albury IGA supermarket owner Bob Mathews said Vita Brits had "always been the No.2 player" behind Weet-Bix in the breakfast biscuit market.

"On a weekly basis three-quarters of sales would be Weet-Bix to Vita Brits one quarter," Mr Mathews said.

He said Nestle's decision showed the need for Australian-owned companies in the cereal market, with Sanitarium and Kellogg's having US ties.

Mr Mathews said jobs at places such as Wahgunyah mattered little to those firms.