Maximising product availability for the growing season

MARKET LEADER: O'Connors is now a market leader in the supply of agricultural machinery, parts, service and precision farming equipment. Picture: Supplied
MARKET LEADER: O'Connors is now a market leader in the supply of agricultural machinery, parts, service and precision farming equipment. Picture: Supplied

With many growers looking to take advantage of the prospect of another decent season O'Connors has implemented some key strategies to ensure maximum availability of equipment for every farm operation, regardless of requirement.

The leading farm machinery dealer offers close to 20 brands and O'Connors' Group Sales Development Manager, Tom Sheridan, is confident they're doing all they can to support customers, in terms of both availability and range.

"We have teamed up with our franchises to ensure we'll have increased machinery available to deliver from now through to June 30, 2022. This has meant acquiring more stock and working closely with suppliers to secure more build slots and extra orders," explained Mr Sheridan.

VARIETY OF SERVICE: The company's broad footprint is not just geographic but also extends across the variety of agricultural industries serviced. Picture: Supplied

VARIETY OF SERVICE: The company's broad footprint is not just geographic but also extends across the variety of agricultural industries serviced. Picture: Supplied

"Many customers throughout our dealership areas were fortunate last season, and this season is once again looking strong right across the O'Connor network."

"They want to make sure they have the right machinery to efficiently get through the hay and harvest period and into next year and we want stock to be able to support them, by having the right machines in our yards."

As Australia's largest Case IH dealer, the company's broad footprint is not just geographic, with many agricultural industries serviced.

"We've gone far and wide here, with products to suit everyone, from sheep farming to broadacre cropping. We're very mindful of the impact Covid -19 has had on such things as international shipping and freight services so we've worked hard to consider our customers' individual needs and taken some risks of our own to ensure we have the stock ready to go right now," said Tom.

RANGE OF PRODUCTS: O'Connors' wide range of quality products available includes the Case IH's tractor range, plus Millstack, Davimac and Manitou. Picture: Supplied

RANGE OF PRODUCTS: O'Connors' wide range of quality products available includes the Case IH's tractor range, plus Millstack, Davimac and Manitou. Picture: Supplied

The O'Connor business began in Birchip in north-west Victoria in 1964 when JJ O'Connor purchased his first International Harvester dealership. The family-owned business has expanded significantly since then.

O'Connors is now a market leader in the supply of agricultural machinery, parts, service and precision farming equipment with specialist knowledge of Case IH machinery.

Offering total farming equipment solutions, O'Connors prides itself on delivering a first-class service to customers in all aspects of agricultural machinery across three states and 12 Case IH dealerships in Ballarat, Birchip, Bordertown, Condobolin, Corowa, Forbes, Grenfell, Horsham, Shepparton, St Arnaud, Warracknabeal and West Wyalong

O'Connors' product availability includes the Case IH's tractor range, plus Millstack, Davimac and Manitou. The iHSD Seed Destructor is also available and AgriSpread is available at select locations.

For more information contact your local O'Connors branch or visit www.oconnorscaseih.com.au .

SHARE