TOMORROW afternoon the Border plays host to an important sporting event when Melbourne Heart takes on Perth Glory in an A-League first for the region.
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Despite concerns the 42-degree heat will keep some fans away, there are predictions up to 9000 people will flock to Lavington Oval.
Those predictions will buoy organisers of the event, including Albury Council and the Melbourne Heart, who have been in negotiations for months to bring the game to the region and then fine-tune the logistics of having it here.
Strong support for tomorrow’s game will underpin the success of last weekend’s Super Rugby trial between the Melbourne Rebels and NSW Waratahs at the Albury Sportsground and the forthcoming NAB Challenge clash between AFL heavyweights Collingwood and Richmond at Wangaratta on February 22.
The Border region has the potential to build its reputation as hosts of major competition matches in all football codes and sports, given the breadth of support from within and the capacity within our cities to host visitors.
It’s an opportunity that councils, tourism operators and the fans themselves must surely relish.