SATURDAY’S epic AFL grand final proved a magnet for Border television viewers, with the event attracting the biggest ratings for the year.
Data released yesterday showed 66,519 viewers tuned in for the Hawthorn-Sydney clash which the Swans won by 10 points.
Broadcaster Prime7 said it was the most- watched program on the Border for 2012 with the audience peaking at 81,987.
It out-rated the last two grand finals which featured arguably the AFL’s most popular club Collingwood.
The 2011 decider featuring Collingwood and Geelong drew 57,878 viewers, while the 2010 drawn grand final between the Magpies and St Kilda attracted 57,000 and the replay 53,000.
Last week’s Brownlow Medal presentation had 32,384 tune in on Prime7.
The numbers watching Essendon’s Jobe Watson win were well down on last year’s ratings which saw 52,847 watch Dane Swan win the medal for Collingwood.