The Wodonga-based business consultant has announced he will stand as a local Labor candidate in the elections, which will be conducted by post due to the extraordinary circumstances of COVID-19.

Mr Welsh, who has the runs on the board overseeing FoodShare's herculean efforts throughout the bushfire disaster and ongoing coronavirus crisis, said his motivation in standing for council was very simple - people.

"We need a council that does better for working people and their families - especially now," he states.

Mr Welsh has vowed to "make sure we do better on jobs, on affordable housing, and on supporting people who will fall on hard times".

He believes the next three to four years will be "critical" for Wodonga and the wider Border community.

"It really could go one way or another with the long-lasting impacts of the COVID-19 crisis," he says.

"My motivation comes from the fact that having been a volunteer in an organisation such as FoodShare, I want to ensure our council is doing everything they can to support people who may be struggling and could fall through the cracks.

"If we don't, we won't know the Wodonga we are going to be looking at on the other side of this."

Beyond that, Mr Welsh wants to further turn council's attention to attracting more investment to the city.

Tackling housing affordability is another key focus of his platform.

"I think there is a whole lot we could do better in relation to this," he adds.

"That includes helping to support those agencies that are on the front line of crisis support."