A surge in enquiries this year from vulnerable individuals and families has prompted Junction Support Services to run their first Christmas toy drive.
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The not-for-profit organisation helps people who are disadvantaged through poverty, homelessness, social isolation, family violence, mental ill-health and addiction.
Continued care service manager Annie Shirley said Junction was collecting gifts for children up to 17 until December 16.
"It came out of a meeting; we were thinking about what we could do this year because everyone's struggling," she said.
"And a lot of our clients would normally access different community events that aren't happening this year."
Youth services manager Rhianna Jones said with reduced employment and government support, many families were feeling the pressure.
"We've had such an influx of people and families who are homeless, so anything that can make Christmas a little bit easier, will be good," she said.
"People can struggle at the best of times at Christmas, let alone after this year."
Ms Shirley enlisted father-in-law Ian, owner of Henri's Bakery, to host a drop-off point.
"We'd also welcome people to make monetary donations to the office so we can purchase presents for age groups that might be a bit light on for presents," she said.
"If anyone has any enquiries about accessing the toy drive, please contact your Junction support worker for more information."
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The Henri's boss is also supporting veterans' body Legacy, by donating 50 cents from every coffee sold this week to their cause.
"We have 12 to 14 Vietnam Vets come here every Friday, and we were asked to support the cause," Mr Shirley said.
New and unwrapped gifts can be dropped off in Wodonga to Junction Support Services, Beaumont Tiles, PT Fitness or Henri's, and in Albury, to Camera House.