Half a million dollars is being injected into the Rutherglen wine region aimed at boosting tourism post-coronavirus lockdowns.
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Wahgunyah's All Saints Estate have received $500,000 from the state government as part of the Regional Tourism Investment Fund for majors infrastructure upgrades to their cellar door to "create an immersive wine and food experience".
All Saints chief executive Eliza Brown said the funding will contribute to a "major upgrade and expansion" at the winery.
"This means an incredible amount to the Rutherglen Wine Region, which has needed infrastructure and tourism destinations of an international standard to rival the wine regions closer to Melbourne," she said.
"The $500,000 will contribute towards a major upgrade and expansion at All Saints Estate, enabling us to offer premium and immersive food and wine experiences and ensure these standards are met well into the future.
"This funding will also enable us to drive more awareness for the Rutherglen wine region and the North East."
Ms Brown said after a devastating 2020 due to COVID-19, it was "imperative" for the government to invest in regional tourism.
"As we are located on the border, there have been many complexities around the border shutdowns," she said.
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"The wine industry lost its tourism trade, while also dealing with the challenges of bushfires, and then we also lost one of our biggest export markets in China.
"This is an opportunity to recover and highlight our region.
"Funding from the government also provides confidence to our employees that the wine industry can be a career, not just a job.
"Funding creates permanent, sustainable jobs allowing us to invest in our people, which are at the heart of our business.
"It's great to see the government recognises progressive and dynamic business within North East Victoria and that they're willing to invest in us."
The Bonegilla Migrant Experience have also received $800,000 to upgrade the tourist attraction and rail trail as part of the latest round of funding.
The projects based in the North East are just two of 30 infrastructure projects across the state included in the $46 million round of government grants.
Minister for Regional Development Mary-Anne Thomas said the works won't just improve tourism for the region, but will also create jobs.
"These projects will add vibrancy to local communities and ensure ongoing jobs while providing important immediate impetus through construction work," she said.
